Learn how to write a hook (attention-getting intro) for an essay. Engage your reader before delivering your thesis. This video includes 5 kinds of hooks: inverted pyramid, fact/statistic, anecdote/personal experience, rhetorical question, and bold pronouncement. Also included are 3 hooks to avoid.

If you know how to write an effective attention-getting intro, you’re more likely to get your reader on your side, ready to go along with your reasoning and hear what you have to say. And if that reader is your teacher or professor, you’re more likely to get a good grade.

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